Last updated: 26 June 2025
Applies to: snapmatchgame.com and the Snapmatch iOS & Android apps (bundle/package ID com.snapmatchgame).
Publisher & data controller: Daniel Tait, United Kingdom.
Contact: contact@snapmatchgame.com · 71‑75 Shelton Street, London WC2H 9JQ, UK
Device & usage data. We collect IP address, browser/OS type, screen size, language, in‑game events and session length via Google Analytics 4 with IP‑anonymisation. Legal basis: legitimate interest—understanding aggregate traffic and improving the Service.
Approximate location. Country and city are inferred by Google Analytics from your IP address. Legal basis: legitimate interest—analytics and fraud prevention.
Gameplay data. Scores and level progress remain on your device and are not transmitted to our servers.
Account identifiers. We do not collect account identifiers such as email or social‑login IDs.
Payment & purchase data. The game currently contains no in‑app purchases or ads, so no payment data is collected.
User‑generated images. If you upload custom skin images they are stored in a public Cloudflare R2 bucket accessible via a unique URL. Legal basis: consent—necessary to provide the feature.
We do not collect any special‑category (“sensitive”) personal data.
Snapmatch sets no first‑party cookies. Google Analytics may set anonymised first‑party cookies such as _ga to measure visitation. You can opt out via Google’s browser add‑on or by blocking cookies in your browser.
We share data only with service providers needed to operate Snapmatch: Google LLC (analytics) and Cloudflare, Inc. (hosting and object storage). Both rely on EU Standard Contractual Clauses for international transfers. We do not sell or rent personal data. Note that any images you upload are publicly accessible to anyone who knows or guesses the unique URL, so treat them as public.
Data may be processed in the United States and other countries with safeguards provided by Cloudflare and Google’s Standard Contractual Clauses.
Analytics data are retained for 14 months (Google Analytics default). Uploaded images remain until you delete them in‑game or uninstall the app (which removes local references). You may also request erasure by email.
You can request access, correction, deletion, restriction, objection, and data portability by emailing contact@snapmatchgame.com. You may lodge complaints with the UK ICO.
Snapmatch is not directed to children under 13 and we do not knowingly collect data from them. If you believe a child under 13 has provided personal data, contact us and we will delete it.
We may update this notice. We will post the new version and change the “Last updated” date. Material changes will be announced in‑app or on the website.
Effective date: 26 June 2025
By accessing Snapmatch on the web or via its mobile apps (“Service”) you agree to these Terms. If you do not agree, do not use the Service.
We grant you a non‑exclusive, non‑transferable, revocable licence to play Snapmatch for personal, non‑commercial use on devices you own or control.
3.1 You may upload images to customise game skins.
3.2 You must own the rights in anything you upload and it must not be illegal, obscene, hateful, infringing, or otherwise prohibited by law.
3.3 You retain ownership of your content but grant Daniel Tait a worldwide, royalty‑free licence to store, display, and reproduce it for the purpose of operating the Service.
3.4 Uploaded images are stored publicly on Cloudflare R2 at a unique URL—do not upload anything you wish to keep private.
You agree not to attempt to reverse‑engineer or hack the Service, upload malicious code, interfere with other users, or use automated scripts to collect data or play the game.
The Service is provided “as is” without warranties of any kind. To the maximum extent permitted by law, Daniel Tait disclaims all implied warranties including merchantability, fitness for a particular purpose, non‑infringement, accuracy, and availability.
To the fullest extent permitted by law, Daniel Tait shall not be liable for indirect, incidental, special or consequential damages, or for any loss of data or profits, arising from your use of the Service. Aggregate liability will not exceed £50.
We may suspend or terminate your access at any time for breach of these Terms. Sections 3‑8 survive termination.
These Terms are governed by the laws of England & Wales. Courts located in England have exclusive jurisdiction. If you are a consumer in the EU/UK, you may also be entitled to resolve disputes via the EU ODR platform.
Apple iOS. Apple is not a party to these Terms and bears no responsibility for the Service or its content. Your use on iOS must comply with the App Store Terms of Service.
Google Play. Google is not responsible for Snapmatch. Your use must comply with Google Play policies.
We may modify these Terms; continued use after changes means you accept the new version. Material changes will be announced in‑app or on snapmatchgame.com.
Questions? Email contact@snapmatchgame.com or write to the postal address above.